Media Council of Kenya has partnered with 40 media houses to bridge the gap between training institution and industry by establishing Media Council of Kenya’s Placement Programme, to provide upcoming media workers with skills.
The first batch of interns were inducted last week Friday to familiarize with code of conduct and professional principles in various department of media houses, while the second group will assume their places in April running through June.
Media Council of Kenya, Chief Executive Officer Mr. David Omwoyo commended the partnership and urged the successful applicants to utilize their opportunities.
He underscored the need for the media institution and industry to urgently bridge the huge gap between course work and practical for journalism students to succeed in the current world.
“Lack of purposeful relationship between media industry and academia in the sector has hampered attainment of practical industrial exposure that is critical skills of journalism student,” added Mr. Omwoyo.
The competitive exercise saw over 800 applicants submit their applications in November last year and only 300 applicants managed to secure positions.
The programme will benefit final journalism and communication students across the country in quarterly basis for a period of three months per cohort. The students will be engaged in editorial, radio, television, digital and corporate communication.
The Media Council of Kenya is currently working to set up infrastructure and to extend support to promote and strengthen working relation between the media sector and training institution in Kenya.
“In line with our mandate of setting standards and ensuring compliance with those standards, the council has seen the need to set up infrastructure and to extend support to promote and strengthen working relation between the media sector and training institution in Kenya,” said Media Council of Kenya CEO Mr. David Omwoyo.
During attachment students will receive ksh15, 000 stipend to cover their transport and insurance costs while partnered media houses will be facilitated to cater for sundries and other costs incurred by attaché.
By Ondere Veronica
