Lack of employment opportunities for youths has been an issue of public concern with many young people who complete their education seeking out white-collar jobs with the hope of better pay to no avail.
The youth shun opportunities in the informal sector that with a hint of creativity and uniqueness, could be lucrative.
Kiplagat Kiprotich alias Chinese, has been a street eggs vendor in Kapsowar Town in Marakwet West Sub County over the last ten years.
He has found a unique way to brand his business from the rest which has seen him stay competitive and successful for close to a decade.
With a colourfully-branded egg trolley fitted with Bluetooth speakers that blast traditional and popular tunes, Kiprotich turns heads and attracts customers easily as he makes rounds through Kapsowar streets.
“Chinese”, as he is popularly known, says he is content with his solid business and has no regrets because he is able to cater for his daily needs.
“I have been in this business since 2012 and I can say it’s a good business since it meets my daily needs and I manage myself,” he says.
Kiprotich buys his eggs from Eldoret town, boils them and packages them neatly to sell to his clients, making an average profit of Sh900 every day.
The ever-busy egg vendor notes that his success has been made possible by his creativity and innovation.
“I thought it would be good to paint my trolley so that it appears unique. Since most of the people here like music as well, the Bluetooth speaker and songs move them and that’s how I manage to get more customers,” says Kiprotich.
The egg vendor points out that with little capital, one could start the business and urges the youths to venture into other businesses as long as it would help put food on the table even as they wait for greener pastures.
By Murugi Job