Foreign companies are fast trooping into the country to tap and promote investment opportunities in the car hire industry to keep budding Kenyan market into the global map.
Zephiir, a multi-national company specialized in Vehicle-sharing across Africa has touched down in the country to accelerate business opportunities for small and medium enterprise operators to have a slice of the cake in the international market.
The marketing firm which introduced a computer application that offers a sharing channel for vehicle owner wishing to lease their cars for hire businesses across Africa and beyond appears to have sparked the interest of the peasants who have been expressed reservations in the highly fluid and fast industry.
The inception of Zephiir a global vehicle marketshare platform has rolled out a Vehicle sharing across Africa to promote marketplace for growing transport businesses that empowers millions of small
Nancy Afandi, who was the Founder member and CEO of Zephiir expressed fears that the new app had transformed the transport and logistics operations to create opportunities for personalized, effective transport strategies.
Preliminary reports indicated that the marketing technology presented a notable milestone in Zephiir’s international expansion opening the visibility of car rental businesses to increase revenue, and improve profitability.
“This launch comes at an opportune moment for Africa as transport and logistics is expected to embrace a more digital approach leading to a surge in demand over the coming years, providing vehicle
owners/hosts to reach a greater audience,”she said.
The goal she added was to “ change the paradigm of how people think about vehicle rentals. Zephiir is Designed and engineered to be the most advanced vehicle sharing marketplace with Unlimited car listings.
‘ We created a company that is very transparent with how much we charge commission to car owners and car the first year, only 5% from every transaction charged
The Zephiir MARKETPLACE is a website and a mobile interface designed to create an online Peer-to-
Peer vehicle sharing platform enabling guests to rent out Zephiir certified privately owned or company
700 million shares
By Wangare Ndirangu