Equity Bank Kenya Limited on Monday welcomed delegates from the United States of America (USA) to examine investment prospects in Kenya, following successful missions in Tanzania and Zanzibar.
The business assignment is coordinated by Equity Bank Kenya and Tanzania in collaboration with The United States Embassy in Kenya, the East African Business Council, Minnesota Africans United, Global Minnesota and Prosper Africa.
Speaking during the Kenya segment of the Trade Mission, Equity Group Chief Executive Officer (CEO) and Managing Director Dr. James Mwangi stressed the Group’s engagement in showcasing its skills, purpose and vision by considering interests of various enterprises and businesses support to the government in overcoming the current gaps in trade across Africa and world widely.
“I extend a warm welcome to the visiting delegates from the USA and the local private sector players and look forward to positive engagements that will lead to business realization,” he said.
He added that their interactions during the trade mission are critical for they will enhance knowledge exchange in enabling them to meet the needs of the immediate market and the global trends in consumer behaviour.
He also encouraged the delegates that attended to traverse the endless opportunities in Kenya mainly in key sectors such as agriculture, manufacturing and logistics, trade and investment, Micro Small and Medium Enterprises (MSME) sector among others.
U.S Embassy in Kenya Senior Commercial Officer, U.S Commercial Service Joshua Startup said that the trade mission being aided by Equity Bank Kenya and Tanzania with their partners have emerged at a time when Kenya is recognized as one of the 10 fastest growing economies in Africa.
“The trade’s purpose is among the many initiatives that the Group through its regional banking subsidiaries in six countries has put in place to accelerate the implementation of the Africa Recovery and Resilience Plan and to champion the sustainable building back better of the African continent post the COVID-19 pandemic,” he said.
He added that the visiting delegates have come about as a group through Minnesota Africans United, Global Minnesota and Prosper Africa and are determined on operating with local businesses to sign export or import agreements for local materials and setting up shops in Kenya.
By Edna Okoth and Irene Mwende
